Best Website Builder for a Food Truck: Menu, Location and Catering in One Place

The best website builder for a food truck is one that makes three things effortless: showing where you'll be, showing what's on the menu, and taking catering and event bookings. Everything else is a bonus.

Full disclosure: we make Webbiy, a website builder for small businesses. We have tried to make this guide useful whichever builder you choose.

What a food truck website needs

• Your menu with prices, easy to read on a phone.
• Where to find you: your regular weekly stops, plus a link to where you post today's spot.
• Catering and private events: a simple request form with date, guest count and location.
• Mouth-watering photos of your food and your truck.
• Your phone number and social links.

Your customers are standing on the sidewalk, on a phone

Food truck customers are almost always searching from a phone, often while hungry and nearby. Nearly half of US web visits are now on phones and tablets, and for "what's to eat near me" moments it's higher still.

That means big text, a menu that doesn't need zooming, and a tappable phone number and map.

Choosing a website builder for your food truck

• Restaurant ordering platforms are built for online orders and payments. Worth it if a big share of your sales are pre-orders.
• Big all-in-one builders give you design freedom and lots of add-ons, but you'll be piecing together the menu, schedule and catering form yourself.
• Small business builders with a food truck template start you with the right sections already in place. At Webbiy you can preview the food truck template, make a free demo with your truck's name, and publish for $9.99 a month.

Catering is where the money is

For many trucks, private events, office lunches, weddings and festivals pay better than street service. Your website is the best place to win them:

1. Add a "Book us for your event" button at the top of the homepage.
2. Make a catering section with your packages: "Feeds 50: $X" or "Starting at $X per guest."
3. Use a simple form: name, date, location, guest count, budget, message.
4. Show logos or names of events you've done (with permission) and a few reviews from organizers.

A simple food truck homepage

1. Photo of your truck or best dish, name and a one-line description: "Wood-fired pizza on wheels, Austin."
2. Buttons: "See the menu" and "Book us for an event."
3. Where to find us this week.
4. Menu highlights.
5. Catering packages.
6. Reviews and social links.

Getting found

• Create a Google Business Profile for your truck and catering service.
• Use your city and the neighborhoods you serve on your site.
• Add a page or section for catering in your city, since people search for "food truck catering [city]".
• Ask event organizers and regulars for Google reviews.

Your launch checklist

1. Pick a food truck template.
2. Type in your menu and prices.
3. Add your weekly schedule and a link to today's location.
4. Set up a catering request form and test it.
5. Upload your best food and truck photos.
6. Connect your domain and add it to your truck wrap, menus and social bios.